Public relations officers are people who manage and maintain the reputation of their clients.
Any career in public relations would incorporate the use of media and communications – which is why a bachelor’s degree in media studies would be so helpful. This position in particular requires you to look after all public and business-related aspects associated with your client.
Your responsibilities will be wide and varied, and you might find yourself with no two days the same. This is a good thing about this type of career path, because it means it is flexible and not too predictable.
The responsibilities of a public relations officer are forming rapports and relationships with colleagues, networking, researching, preparing, overseeing promotional content, managing social media sites and attending meetings.
ULTIMATE EARNING POTENTIAL IN THE US
|Position in Career||Associated Salary (US)|
|Entry Level To begin on this career path, you'll most likely need to have a bachelor’s degree, as most employers would expect one from you now. The only exception would be a substantial amount of experience. PR is a very common route international graduates take in the US, and they often have a degree in media studies or business.||$43,000|
|Experienced Experienced public relations officers often have a postgraduate qualification as well as an ordinary degree, which may increase the likelihood of being employed in higher paying jobs.||$62,000|
|Senior As a senior worker in public relations, your earnings can reach up to $132,000, after you have gained all the necessary knowledge required for you to be an expert.||$132,000|