Public relations officers are people who manage and maintain the reputation of their clients. 

Any career in public relations would incorporate the use of media and communications – which is why a bachelor’s degree in media studies would be so helpful. This position in particular requires you to look after all public and business-related aspects associated with your client. 

Your responsibilities will be wide and varied, and you might find yourself with no two days the same. This is a good thing about this type of career path, because it means it is flexible and not too predictable.  

The responsibilities of a public relations officer are forming rapports and relationships with colleagues, networking, researching, preparing, overseeing promotional content, managing social media sites and attending meetings.  

ULTIMATE EARNING POTENTIAL IN THE US

Position in Career  Associated Salary (US)  
Entry Level  To begin on this career path, you'll most likely need to have a bachelor’s degree, as most employers would expect one from you now. The only exception would be a substantial amount of experience. PR is a very common route international graduates take in the US, and they often have a degree in media studies or business.  $43,000 
Experienced  Experienced public relations officers often have a postgraduate qualification as well as an ordinary degree, which may increase the likelihood of being employed in higher paying jobs.  $62,000 
Senior  As a senior worker in public relations, your earnings can reach up to $132,000, after you have gained all the necessary knowledge required for you to be an expert.  $132,000 

TOP 10 EMPLOYERS

  1. Harris County Housing Authority (HCHA) 
  2. State Street 
  3. US Centers for Medicare & Medicaid Services 
  4. Association of Universities for Research in Astronomy 
  5. Exchange Bank 
  6. US Office of the Secretary of the Interior 
  7. Platform.sh 
  8. The Family Institute 
  9. Riverside University Health System 
  10. City of Palos Verdes Estates 
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